Page 208 - ΝΑΥΤΙΚΑ ΧΡΟΝΙΚΑ - ΟΚΤΩΒΡΙΟΣ 2024

GREEK MARITIME CLUSTER

HEMEXPO’S our digital technologies to secure multi-
ple awards. Through our participation in
GLOBAL REACH & HEMEXPO, we are also able to promote
the harmonisation of digital standards
COLLABORATIVE and the interoperability of systems on a
global scale.
APPROACH PROVIDE HEMEXPO has helped us spread the
word regarding both the need for and
A PLATFORM FOR the impact of digitalisation in enhancing
operational efficiency, reducing costs,
DIGITAL INNOVATION and mitigating the risks associated with
traditional shipping practices.
While LAROS is dedicated to shipboard
innovations, Prisma provides technol-
According to the Union of Greek Ship- ogy-based solutions for organisations
owners’ Annual Report 2023–2024, in numerous sectors. Taking our role as
Greece controlled more than 20% of a technology leader seriously, we are a
the global deadweight tonnage in 2023, member – and in most cases, a found-
remaining the number one shipowning ing member – of associations for IoT,
nation in the world. electronics, energy, defence, and space,
While the global market share claimed among other clusters. We look beyond
by Greece’s marine equipment mak- maritime to learn from other industries,
ers may be modest by comparison, it is which helps us grow and adapt to chang-
nonetheless fair to note that the last ten ing requirements and shifting dynamics.
years have seen significant progress for We bring these fresh perspectives and
producers of mechanical, electrical, and new ideas to HEMEXPO, contributing
digital systems alike. to its continuous evolution. Engaging in
HEMEXPO – Hellenic Marine Equip- the association’s shared vision makes our
ment Manufacturers and Exporters has participation rewarding.
been supporting those efforts through As the challenges facing the indus-
the last decade. Since its foundation in try continue to evolve apace, a greater
2014, HEMEXPO has presented Greek diversity of skills and knowledge will be
maritime technology providers with required. To this end, HEMEXPO is work-
unprecedented opportunities to further ing to establish a programme for talent
their interests internationally. acquisition. Recognising the importance
As a founding member, Prisma Electron- of human capital in innovation, the proj-
ics – specifically the division responsible ect will use training initiatives and educa-
for its maritime services, LAROS – has tional partnerships to equip new entrants
taken full advantage of this global plat- into shipping, as well as the existing work-
form. Through HEMEXPO’s international force, with the competencies to thrive in
affiliations and global activities, Prisma the lower carbon, digital economy.
has formed invaluable connections with Ultimately, HEMEXPO remains commit-
maritime organisations across Europe ted to its mission of promoting Greek
and beyond, fostering global partner- innovation. It is encouraging to see that
ships, sharing best practices, and driving many manufacturers of newer technol-
business growth. ogies – including energy-saving devices
Of course, HEMEXPO membership (ESDs) and digital technology providers
is a mutually beneficial enterprise: no – are represented in the HEMEXPO port-
company, including Prisma, is admitted folio of members.
without contributing value. For instance, We are proud to play an important role in
our portfolio of sophisticated and future- this critical endeavour. Thanks to the foun-
proof technologies has contributed to the dation we have laid over the past decade,
association’s taking a driving seat in ship- new and old members are well-poised
ping’s accelerating digital transformation. to leverage novel technologies, navigate
by Stefanos Chartomatzidis, In return, collaborating with HEMEXPO evolving market dynamics, drive decar-
Vice President of HEMEXPO has facilitated the smooth flow of inter- bonisation, and seize emerging opportu-
and CCO of Prisma Electronics
national trade and provided a platform for nities in the digital age of shipping.

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