Page 185 - ΝΑΥΤΙΚΑ ΧΡΟΝΙΚΑ - ΟΚΤΩΒΡΙΟΣ 2024

BOAT SHOW

International Boat Show, held from 19 to 24 Sep-
tember and organised by Confindustria Nautica
(the Italian Marine Industry Association), which
represents the entire yachting industry supply
chain, and its operational subsidiary, I Saloni
Nautici. With most Italian businesses repre-
sented in the Show being members of Confind-
ustria Nautica, it should be stated that the Genoa
Show is an event organised by the industry, for
the industry – a fact that sets it apart from com-
peting shows.
A landmark event with more than 60 years of his-
tory, the Genoa Boat Show, was first launched on
27 January 1962, featuring 430 exhibitors from
18 countries, 254 of which were Italians and 176
from overseas.
Over the years, the Boat Show has evolved into
a major international event, with 2014 being a
landmark year as the Genoa Boat Show became
the most popular event in the Mediterranean,
attracting over 100,000 visitors and more than
750 exhibitors.
And what better city to host such an event than
Genoa, the traditional home of Italy’s yachting
sector, a port city brimming with maritime heri-
tage and a long-standing seafaring and nautical
tradition? The capital of the Liguria region has
always represented innovation, design, and tech-
nology, making it the ideal location to host a Boat
Show that is considered an international point
of reference, attracting visitors from all over the
world and showcasing the “Made in Italy” brand.
Every year, a significant number of top-of-the-
line boats and products are showcased, ranging
A CELEBRATION Genoa and yachting: A dynamic relationship from luxury yachts and sailing vessels to innova-
tions in marine technology and design.
The yachting industry in Italy represents one of
the neighbouring country’s most important and
For the 64th Genoa Boat Show, the organisers
focused once more on the event’s international
OF ALL THINGS Photo Credits: Studio Borlenghi/ turnover of €8.33 billion rendering the country promotion, wanting to give strategic support
established sectors, with its 2023 all-time high
to Italian businesses as global ambassadors
a world leader in terms of exports. This excel-
lent performance is part of Italy’s continuous
for the Italian yachting industry. In this context,
they continued the long-standing tradition of
and impressive growth in this sector over the
YACHTING Genoa International Boat Show last few years. Specifically, the turnover record inviting foreign journalists to attend the event’s
proceedings, a recurring initiative that brings
corresponds to an increase of exactly €1 billion
compared to that of 2022, which followed a sub-
Italian yachting under the global spotlight and
stantial 20% growth achieved in 2020.
With this year’s Boat Show promising to be the
Following an invitation from the Italian Trade increases the event’s international outreach.
Agency, Naftika Chronika travelled to Genoa to most successful one yet, more than 40 foreign
witness one of the biggest events of the global press journalists from all over the world were
yachting industry: the 64th edition of the Genoa invited to attend the first two days of the show.
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